Discover 3 Psychological Principles That Make Launch Emails Feel Good to Write AND Actually Help Your Best-Fit Clients *Decide*

Join the free pop-up masterclass happening *live* (no replay available)

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Within 60 power-packed minutes I’ll take you through 3 key psychological principles that help your best-fit clients DECIDE on your offer during *AND* make it easier than ever for you to write your emails.

You’ll discover —

  • The number #1 psychological principle that frees up your brain to feel GOOD writing every email you send during your launch (this is how you’ll know you’re not ‘spamming’ even if you’re sending more emails than usual)
  • Which essential launch decision makes the difference between conveying a clear, magnetic energy throughout your launch
and wishy washy energy that gives your best-fit client the equivalent of motion sickness
  • How to use one of the most poorly applied psychological principles in launch emails to not only help your best-fit client *decide*, but to help YOU feel LIT and fully plugged into the power of your offer 

Choose the date that works for you

Session #1

New York time: 8pm Wednesday July 30th

Sydney time: 10am Thursday July 31st

Session #2

New York time: 8pm Monday August 4th
 

Sydney time: 10am Tuesday August 5th

Select your session

The 3 Principles we’re diving into don’t just honour your reader’s humanity — they honour yours too

If ‘sales psychology’ immediately conjures mental imagery of manipulative tricks and pushy funnels


Firstly — I get it. For eons, that was the ONLY experience I had of sales psychology too. I struggled to believe it had any meaningful application that didn’t make me feel ick.

Secondly — lemme reassure you *this* masterclass is not that. 

These are evidence-based principles that honor both you AND your readers as intelligent humans who want to make good decisions. That's what makes them feel so much better for you to use, and so much easier for your readers to engage with.

When you write emails that respect your reader's intelligence and autonomy (as well as your own), you don't just stand out. You actually rebuild the trust that's been eroded by decades of out-of-whack marketing, and years (2.5 and counting) of AI-generated content.

 This masterclass takes you through three ridiculously useful psychology principles for doing exactly that.

"I make massive amounts of money — and in a way that feels so joyfully in integrity with the heart of my business."

“Miish is a partner who not only understands the scale and depth of my vision, but also has the strategic eye to be able to spell it out for the reader in the way that I couldn’t because it’s “too close” to me, while keeping its wildness and magic, without dumbing any of it down. That is an art form, and Miish is a master of it.

The numbers speak for themselves. The very first launch that Miish helped me with brought in $110K. The 5th, brought in $700K.

I will never stop working with her, because every time I do, I make massive amounts of money — and in a way that feels so joyfully in integrity with the heart of my business. It makes deciding to work with her a no-brainer."

– Simone Seol (she/her)

"I wanted to make sure my audience could fully receive and feel the heart + power of my offerings."

"When I decided to work with Miish, I was ready to inject some fresh energy into an upcoming launch to be able to really see and serve my audience. I wanted to tap into her zone of genius to make sure my audience could fully receive and feel the heart + power of my offerings.

I LOVE that we felt like a creative team! I love that my voice was never curated into a robotic marketing strategy! And I LOVE that Miish brings so much genuine JOY and EXCITEMENT to the whole process."

– Tracey Spencer (she/her)

Join the live pop-up masterclass

Choose the date that works for you

Session #1

New York time: 8pm Wednesday July 30th


Sydney time: 10am Thursday July 31st

Session #2

New York time: 8pm Monday August 4th
 

Sydney time: 10am Tuesday August 5th

Select your session
This masterclass is *not* designed to petulantly glare at you from your inbox

“I’ll watch that later
” You tell yourself only to add another replay to your neverending invisible list of ‘things to do one day’.

That won’t be the case for this masterclass, because it’s only happening live.

To be honest, this lack of replay  is mostly for selfish selfcare reasons — this masterclass kicks off the launch of my program, Launch Email Brilliance and for this round, I’m going back to basics. For me that means fewer moving parts, less admin, more focus on the actual launch emails I love to write.

And for you, it means you get to carve out dedicated time in your calendar, rather than skip through the workshop while you're prepping dinner / on the loo (hey, we all do it) / also kinda sorta watching your latest Netflix binge.

You won’t need to remember to come back to this masterclass later, or guilt-trip yourself for missing the replay (because there won’t be one). 

Instead, you’ll have the chance to be there while it’s happening — to actually be present with the ideas and lessons your past-self decided were worth your while. 

And then you’re done! *Insert immediate satisfaction of doing the thing you’d said you do 🎉 *

pssst
 in a time zone where these sessions are at some ungodly hour in the middle of the night?

I see you — and I know that sucks. Namely because I live in a timezone that’s historically out of whack with the majority of the online business world (â™Ș I come from the land down underâ™Ș). 


This pop-up class might not be the right fit this time. But if you’re on my list, you’ll hear about future workshops, courses, and tools (some with replays!) that are designed with more flexibility.

FAQs

When’s the masterclass?

I’ll be running the same class twice, so you can choose the date that works best for you.

Session #1: 8pm ET Wednesday July 30th (or if you’re in Australia like me, that’s 10am on Thursday 31st)

Session #2: 8pm ET Monday 4th August (10am AEST on Tuesday 5th).

Do I need to sign up for both sessions?

Nope, I’ll be running the same masterclass for both sessions.

Will there be a replay?

Not this time. I'm keeping things simple for me and making it easier for you to show up if this masterclass is genuinely something you think you'd get value from.

Join the live pop-up masterclass

Choose the date that works for you

Session #1

New York time: 8pm Wednesday July 30th

Sydney time: 10am Thursday July 31st

Session #2

New York time: 8pm Monday August 4th
 

Sydney time: 10am Tuesday August 5th

Select your session